COOPID proposes an effective strategy to mobilize primary producers and stimulate the uptake of inclusive and sustainable bio-based business models in the European agriculture, forestry & aquaculture sector. To do so, a network of COOPID Bioeconomy Clusters from 10 European countries has been created ad-hoc involving primary producers, in cooperatives or associations, industry, public sector, research & academia. Based on the proposed model, COOPID ambassadors will showcase success stories, organize workshops and conduct interactive dissemination and communication campaigns. Recommendations for primary producers, policy-makers and academia & research will be elaborated.